Air Squad Heating and Cooling
Air Squad Heating and Cooling is a small family-owned business ran out of Fort Worth, Texas and surrounding cities. Before I came on board, there was not a consistent social media cadence. My goal is to create a small following and a profit from paid ads.
Social Content
Social media pillars:
Educate homeowners about maintenance and common HVAC knowledge.
Showcase customer testimonials and reviews.
Establish Air Squad as a trustworthy company by creating a presence on social media.
Capture behind the scenes content to show potential customers how we perform business.
Generate traffic to Air Squad social media channels by creating trending reels and using best SEO practices to attract local homeowners.
